Your logo says a lot about who you are as a brand. In some cases, not only does it represent what niche you belong to but it also represents your values, ideals, and aspirations.
This is why a lot of brand and business owners like incorporating significant elements into their logos. Out of such elements, symbols for water are a refreshing touch to logos.
Elements of water are used by brands and businesses that are in the line of mineral water bottle production, water companies, water foundations, water projects, etc. Others with establishments near large bodies of water like, oceans, lakes, and rivers also sometimes use water logos.
If you’re also looking to create logos for water brands with relevant elements then you’re in the right place. In this blog, we will be looking at top logos for water companies and brands. These water logos will leave you refreshed, inspired, and ready to splash with your own design.
Here we go!
The first in our list of logos for water brands is Dasani’s logo. Dasani is a bottled water company based in America and is owned by the Coca-Cola company.
The Dasani logo is a wordmark logo. But that doesn’t stop them from incorporating water-like elements that effectively qualify this for our list of top logos for water brands and companies.
The Dasani logo, retaining its original 1999 font, stands out among the top logos for water brands for its subtle design evolution. The defining feature is the letter “S,” which gracefully captures fluidity. Previous versions had curvy middle connectors in the letter “A,” but the latest rebrand removed these, allowing the “S” to singularly convey a motion of fluid and refinement.
This change adds a sense of sturdiness to the logo. Alongside enhancing the water’s taste, Dasani’s rebranding includes a fresh color scheme. We see color psychology at work here as the new cyan blue evokes an icy, refreshing feeling, complementing the sleek, modernized logo. This thoughtful redesign not only modernizes the brand’s aesthetic but also reinforces its commitment to purity and freshness.
Next on our list of standout water logos is the Mastiqua sparkling water logo, which beautifully embodies its Greek heritage. Mastiqua is naturally flavored with Mastic (or mastiha) from the Greek island of Chios, achieved through pure Mastiha distillation. This cultural influence is evident in the logo’s design.
The color scheme, reminiscent of an inverted Dasani palette, features blue letters that are quintessential for a water brand. The long letters and the double middle connectors in both “A”s add a distinctive touch, making the Mastiqua logo one of the most unique logos for water brands in the market.
A notable design element is the embellishment on the letter “Q.” The tail of the “Q” extends outside the letter and doubles into parallel lines, mimicking the motion of flowing water.
This fluidity enhances the logo’s visual appeal and effectively conveys the essence of the brand. The Mastiqua logo is an inspiring example of logos for water brands, combining cultural significance with innovative design elements to create a visually striking and memorable identity.
Water drops are a familiar element in water logos, but the Glaceau Smart Water brand, owned by Coca-Cola, has redefined this concept in its recent rebranding. The new logo features an unconventional yet appealing dark blue water drop that serves as a backdrop for the brand’s name. The word “Glaceau” is prominently displayed within the drop, while “Smart” is cleverly integrated using white space, with the “T” open at the end, leading seamlessly into the word “Water.”
This innovative design breaks away from the traditional use of elements like mountains and cliffs, often seen in mineral water branding. The creative use of white space and the dark blue drop make the logo stand out, giving it a modern and sophisticated look. By stepping out of the norms and embracing a unique design approach, Glaceau Smart Water successfully captures attention making it one of the top logos for water brands.
Next, on our list of the top logos for water brands is Rain Pure Mountain Spring Water. This is a US-based bottled water company that emphasizes sustainability in every aspect of its brand. Their logo design powerfully reflects these values. The combination mark logo features a straightforward sans serif font in capitals, emphasizing the brand name “Rain.” The true highlight, however, is the icon part of the logo, making it one of the best icons among logos for water brands.
Departing from the typical appearance of a water drop, Rain Pure Mountain Spring Water depicts a drop uniquely. This design represents the natural rainfall in the temperate rainforest of the Appalachian Mountains, where rain falls over 65 inches a year. This water filters slowly through sustainable underground aquifers, collecting naturally occurring electrolytes and beneficial minerals. The ultra-pure spring water is harvested at the source without mechanical energy and bottled in planet-friendly all-aluminum cans. The icon beautifully symbolizes this process, showcasing the brand’s commitment to sustainability.
Both the icon and wordmark are trademarked, making it a standout example among appropriate and inspiring water logos. Rain Pure Mountain Spring Water’s logo is a prime example for those seeking inspiration to create logos for water brands and companies.
This next one is the logo for the American Water Works Association (AWWA). This is an international non-profit dedicated to improving water quality and supply and boasts a pictorial mark logo that is both striking and meaningful.
Rendered in a refreshing blue, the logo’s color stands out against darker hues, invoking a sense of purity and clarity. The design ingeniously incorporates various shapes to create a water drop element, interwoven with a slanted line that forms the letter “A.”
The slanted line is doubled, cleverly suggesting another hidden “A.” Interestingly, when the symbol is turned around, it resembles a “W,” reflecting the initials of the association in an unorthodox manner. This creative design approach encapsulates the essence of AWWA’s mission and values, making it a standout example among logos for water brands.
The logo designers have successfully conveyed the brand’s commitment to water quality and supply through a unique and symbolic design, making it an inspiring example for others in the field looking to create logos for water brands.
The Water Project is a non-profit organization based in the US, dedicated to providing clean water and proper sanitation to underprivileged citizens in Sub-Saharan Africa.
Their logo is a prime example of how significant details can make water logos truly unique and meaningful. The water drop element is particularly striking, showcasing how many generous hands contribute to providing clean water. These blue hands, interwoven into the logo create a drop that surrounds the African continent. It forms a beautiful image that encapsulates the organization’s core values.
This design demonstrates the creative potential of the water drop element, proving that it can be used in diverse ways without appearing overused. The logo designers didn’t stop there. In the wordmark portion of the combination logo, the simple “t” is replaced with a water pump/tap, symbolizing access to water, and the globe replacing the “o” in the word “project” highlights the African geographical focus.
This wholesome logo design is packed with meaning, reflecting The Water Project’s mission and values. It serves as an inspiring example of how purposeful elements can add depth and significance to logos for water companies and brands.
Emblems are a classic and effective choice for water logos, and the Huron County Clean Water Project logo exemplifies this beautifully. This logo features a traditional double-circle frame, a common element in emblem designs. At its center is a water drop, ingeniously incorporating a wheat stalk created using white space. The wheat stalk pays homage to Huron County’s renowned agricultural advancements, seamlessly blending the region’s identity with the clean water initiative.
The fonts are clear and crisp in white, standing out against the blue background of the emblem. This thoughtful color contrast ensures readability and reinforces the clean, refreshing essence of water.
Overall, the Huron County Clean Water Project logo is a meaningful and aesthetically pleasing design, perfectly suited to the organization it represents. This emblem serves as an excellent example for those looking to create logos for water organizations, demonstrating how traditional elements can be used creatively to convey deep significance and regional pride.
One Drop, an international non-profit organization based in Montreal, is dedicated to water initiatives, and their logo stands out for its unique design. The logo employs beautiful blue colors, often seen in water logos, creating a complementary and visually appealing palette. What sets this logo apart is its innovative approach to reinforcing the brand name twice in different ways.
On the left side, the combination mark logo features the One Drop wordmark in bold letters. This is cleverly mirrored by the imagery on the right, where the number 1 seamlessly blends with a water drop icon. This design ingeniously symbolizes the same idea as the wordmark, emphasizing the brand name in a creative and visually engaging manner.
This daring approach not only conveys the organization’s message effectively but does so with a distinct flair. The One Drop logo exemplifies what water logos should strive to be: unique, meaningful, and creatively designed. It is no wonder this is a favorite among logos for water brands and companies on this list, serving as a prime example of innovative and impactful logo design.
The next on our list of the top logos for water brands is the logo for The We Are Water Foundation. Collaborating with NGOs, foundations, and United Nations agencies, and aligned with the Sustainable Development Goals, they focus on raising awareness and developing projects in disadvantaged regions lacking water and sanitation. Their logo is one of our favorite water logos for several reasons. The beautiful blue color evokes the purity of clean, clear water, while the font pairings with varying weights demonstrate excellent design principles.
A standout feature is the line at the bottom of the logo, which could resemble a flowing stream that ends with a water drop. Despite the entire logo being a single color, this drop features a gradient of blues and a 3D effect, bringing the entire design to life. Without the drop, the logo would appear plain, but this element animates it, making it vibrant and engaging.
This logo exemplifies how to incorporate the water drop into logos for water brands creatively and uniquely. It’s a testament to the power of thinking outside the box and adding a creative touch to avoid generic logo designs. The We Are Water Foundation logo not only conveys its mission but does so with a lively and distinctive aesthetic, making it a top choice among logos for water brands.
The water drop is a powerful element in water logos, especially for water projects, and while it may seem overused, it’s sometimes a necessity. The logo for Initiative: Eau, an American non-profit organization dedicated to strengthening water, sanitation, and hygiene capacity in developing areas and crisis zones, exemplifies this. This organization, targeting public health, uses a simple yet effective water drop as its logo. The wordmark, in narrow white letters, is elegantly incorporated within the drop, fitting seamlessly with the organization’s tone.
What sets this logo apart is the subtle innovation in the drop’s shape. It’s not the usual water drop form, indicating a deliberate effort to change things up. This minor yet significant deviation from the norm showcases the organization’s desire to stand out while maintaining the essential water drop element.
For organizations like Initiative: Eau, using the water drop in their logo is appropriate and effective. It’s a testament to the necessity and power of this symbol in conveying the core mission of water-related initiatives. This logo serves as a prime example of when it’s perfectly acceptable to use the water drop element in creating logos for water brands and organizations.
Beyond Water Pump Aid is a non-profit organization dedicated to addressing one of the most critical issues of our time: access to clean drinking water. Their logo design is one we particularly admire for its thoughtful execution and meaningful symbolism. The colors evoke clear blue water, instantly connecting viewers to the organization’s mission.
A standout feature of the logo is its effective use of visual hierarchy, reflecting the relationship between Beyond Water and its parent organization, Pump Aid. This hierarchy is achieved through strategic font sizing, with “Pump Aid” being more prominent to signify its foundational role.
The logo creatively incorporates water drops to add a dynamic touch. Instead of a single drop, the design features two drops replacing the tittle above the simple “I,” creating a splash effect. This adds movement and energy to the logo, capturing the animated nature of water, which is rarely ever still.
This design highlights the importance of considering water’s fluidity when creating logos for water brands. Beyond Water Pump Aid’s logo is an excellent example of how to infuse life and relevance into a design, making it both visually appealing and deeply significant.
The Fine Water Society is an organization dedicated to premium bottled water, categorized by its unique sources. As a global forum for creators and connoisseurs of elite water brands, the society’s logo is suitably distinctive and high-end.
The emblem design resembles a compass drawing, reflecting precision and sophistication. Multiple water drops are creatively incorporated, varying in color and size to create an effect reminiscent of ripples in water. This inversion of colors adds to the dynamic and elegant nature of the ripples in the design.
The font used in the logo further complements the elite status of the forum, exuding a sense of luxury and exclusivity. This emblem effectively captures the essence of the Fine Water Society, differentiating it from commodity bottled waters. The thoughtful use of design elements ensures the logo is both unique and appropriate for the prestigious nature of the society.
The Fine Water Society logo exemplifies how to create a distinctive and meaningful logo for high-end water brands and organizations. It demonstrates that with creative touches and careful consideration of design elements, logos for water brands can effectively convey the tone and status of the brand they represent.
The Wave, an inland surfing destination based in Bristol, offers perfect waves year-round for surfers of all levels. We love this logo because the creators of The Wave logo expertly combined elements of the location, harmonizing nature with cutting-edge technology to capture the freedom of surfing in a manmade environment. This challenge was met with a unique and thoughtful design.
The word “Wave” in the logo embodies both rigid typography and the free-flowing motion of water, reflecting the dynamic essence of surfing. The letters “A” and “V” are creatively replaced by a wave, seamlessly blending with the rest of the word. This innovative approach is made possible by breaking down the word into separate lines, enhancing the visual flow.
The logo perfectly encapsulates the brand’s essence, combining the story of what The Wave offers with its core identity. It serves as a prime example of how drawing inspiration from a brand’s unique attributes can result in remarkable logos for water brands. The Wave logo is a testament to the power of thoughtful design, capturing the spirit of surfing and the advanced technology behind the destination in a visually engaging manner.
As we conclude our exploration of logos for water brands, it’s clear that simplicity can be a powerful design choice. The Fluidra logo exemplifies this perfectly. Fluidra, a Spanish multinational leading in the pool and wellness sector, incorporates water elements in a remarkably subtle yet effective manner.
The logo’s font is carefully chosen to complement the fluidity of water, setting the stage for a creative design. The standout feature is the letter “A,” which creatively integrates a wave into its design. This wave, smoothly incorporated into the letter’s connector and extending beyond the last stroke, adds a touch of elegance and flair.
This simple yet impactful design move highlights how a minimalistic approach can effectively convey the essence of water. Sometimes, all it takes is a well-executed detail to capture the brand’s identity. Thus, the Fluidra logo is a prime example of how a subtle touch can create a memorable and meaningful design when brainstorming logos for water brands, proving that simplicity can indeed be striking.
It really is a personal choice. If you think it works for you then go for it. Some logos for water brands above showed us that it makes sense to use a water drop but others showcased that they can make it work without it.
As per the logo design we looked at yes, it’s the most commonly used color in logos for water brands. But blue is not just the most common color in logos for water brands, it’s the most popular logo color used by Fortune 500 companies.
But if you want to create different logos for water brands, you can mix up a few shades of blue, use white and blue, or even go for a different color scheme like the logo for The Fine Water Society. It all depends on the tone of your brand too.
Well for starters go through inspiring water logos. This blog would’ve been helpful in that regard. Use some of the creative directions that some of these brands and companies have gone in. Test out a few iterations. And see what works best.
If you don’t have sufficient design skills then we recommend using unlimited graphic design services to get water logos done. There are many benefits to using one of these services because, for a monthly flat fee, you can get unlimited water logos created. Most of those companies include custom illustrations so you can get bespoke water logos done.
